STOPPR UGC CREATOR GUIDELINES

Stoppr is a mobile application designed to help users overcome sugar cravings and addiction through science-backed methods and personalized support. The app combines behavioral science, neurological insights, and habit-formation techniques to help users build healthier relationships with food and reduce sugar consumption.

👉 The Features we build so far for the app : https://www.stoppr.app/health-information 👈

These guidelines are for creators producing short talking-head videos to promote STOPPR, the #1 science-based AI app to stop sugar cravings. We want videos that feel real, personal, and helpful — not like scripted ads.

Which personas are interested in “no-sugar” content?

Niche Messaging Style Example Content
Teens "Sugar gives acne” “Get a clean skin with STOPPR”
Fitness “Sugar kills testosterone, no gains” “This is how I stay focused & disciplined”
Self-help/‘Grindset’ “Retention = energy, masculinity” “Quit sugar, level up, find a wife”
Pregnant Mums “Cravings that can’t be controlled” “Feel better about yourself”
Look-maxxing “Sugar makes you look like sh*t” “Become the best version of yourself”

Some proven hooks you can use:

This app helped me be more energized… This app helped me to get more motivated… This app helped me to get more focused… This app helped me to be happier… This app helped me to be more self-confident… This app helped me to be less bloated… This app helped me become my best-self… This app helped me to get fit for summer… I found today years ago when I found out this app

How did I not know about this >>>

I never thought quitting sugar could change my life this much… Here's what happened when I stopped eating sugar for 30 days… My skin, my mood, my energy—everything changed after I quit sugar… If you struggle with cravings, you need to see this… Don't download this app unless you're ready to change your life…

I found today years ago when I found out this WASN’T HEALTHY

I found the Duolingo for stopping sugar Example: https://x.com/ibocodes/status/1944321133672636533?s=46

Multiple text on the cover image/video - that’s a visual hook: https://www.tiktok.com/@tips.byherr/video/7404767055016119560?q=MeAgain app&t=1752331356772

Cute dog: https://www.instagram.com/reel/DMA3XozMN-B/

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Keep in mind:

  1. Best way to market a consumer app: